Alfarag Trading PLC
As a family business , Alfarag trading plc was established in 1932 in Dire Dawa Ethiopia. From its establishment till it moves to Addis Ababa in 1965 the company used to import and supply to the market product.
As part of product introduction and product development , the company has taken crucial steps to select, import and develop products of multinationals like unilever. Brands such as Vaseline , Brut , Dove , Lux, Axe are primarily developed by the company …More Info